You stay in control. Nothing is sent without you.
What happens when an enquiry arrives
- Sorted. New project, quote request, support, recruitment, partnership, spam or other. You set the categories.
- Summarised. One or two sentences, so you know what they want at a glance.
- Scored. A lead score with reasons, such as “clear timeline”, “specific requirements” or “vague request”.
- Key details pulled out. Name, company, contact details, timeline and what they're interested in.
- Gaps flagged. Missing information, for example “no timeline given”.
- Reply drafted. In your tone, using only facts you've approved, and asking for any missing details.
- Sent to the right person. One tidy email to the right inbox with everything above, ready to copy, edit and send.
Why it's worth it
- Answer good leads faster. The first business to reply often wins the work.
- Spend less time on admin. No more reading, sorting and writing the same replies again and again.
- Filter out the noise. Spam and sales pitches are marked, not mixed in with real customers.
- Consistent replies. Every enquiry gets a clear, professional first response, even on a busy day.
Who it's for
Any business that gets enquiries through its website, especially:
- Professional services firms (accountants, solicitors, consultants)
- Trades and contractors quoting for work
- Agencies, studios and B2B service providers
- Anyone whose enquiries currently land in one shared inbox
What's included
- Set-up of the categories, scoring rules and reply tone for your business
- A new or upgraded contact form on your website, with spam protection
- Enquiry emails with summary, score, extracted details and draft reply
- A simple admin view of all enquiries, filterable by type and score
- Testing against a set of example enquiries before launch
- Handover notes and a walkthrough call
How it works
- Intro call (30 minutes, online). We look at the enquiries you get and how you handle them now.
- Proposal. A clear written scope.
- Build and test. Tested against real (anonymised) examples.
- Launch. The new form goes live and enquiries start arriving pre-sorted.
- Ongoing support (optional). Hosting, adjustments and fixes.
Pair it with the AI Website Assistant and leads it captures go straight into the same process.
Questions
Will it reply to my customers automatically?
No. It writes a draft and you decide whether to send it, edit it or ignore it. That keeps a person responsible for every reply.
What if it puts an enquiry in the wrong category?
Every enquiry still reaches you, whatever category it's given, so nothing gets lost. Categories and rules are tested before launch and can be adjusted at any time.
Can it quote prices?
Only information you've approved in advance. Otherwise the draft reply asks for the details you need to quote.
Does it work with my current website?
Yes. We add a new contact form, or connect it to your existing one, on almost any platform.
What happens to the enquiry data?
It's hosted in the UK or EU where possible, kept only as long as you need it, and not used to train AI models.

Tell us about your enquiries
Let us know how enquiries reach you now, and we'll show you how they could arrive already sorted.
Get in touch